What does the youngest generation think about women in advertising?


In 2018 at Cannes, we hosted the panel “Daughters of the Evolution” to find out. The panel included the daughters of Leo Burnett chief creative officer North America and CEO Canada Judy John, Design Army co-founder and chief creative officer Pum Lefebure and Goodby Silverstein & Partners chief creative officer Margaret Johnson.

The session, moderated by Director/ Photographer/ Author Lauren Greenfield, uncovered these girls’ ideas about the best and worst parts of their mothers’ jobs; their definitions of leadership, success and fearlessness; and their own aspirations and predictions of what the future holds.